Privacy Policy
Introduction
ID Matter AI is committed to protecting the privacy of everyone who uses PrintFlo. This policy explains what information we collect, how we use it, and how we keep it safe. PrintFlo is designed to handle print shop enquiries responsibly — and that same standard of care applies to how we handle your data.
Information We Collect
We collect information necessary to provide and improve the PrintFlo service. This includes:
— Business and contact details provided during onboarding, such as your shop name, email address, and phone number.
— Enquiry data processed through your inbox, including customer emails, job details, artwork files, and quote information.
— Technical data about how PrintFlo interacts with your inbox and workflow, including usage logs and system activity. We collect this information through direct onboarding input, your connected inbox, and automated processing activity within the PrintFlo system.
How We Use Your Information
We use the information we collect to:
— Deliver the PrintFlo service, processing enquiries, checking artwork, preparing quotes, and sending follow-ups on your behalf.
— Improve how PrintFlo works inside your shop, including refining how enquiries are classified and how replies are drafted.
— Communicate with you about your account, service updates, and support requests.
— Meet our legal and regulatory obligations.
We do not use your data for advertising. We do not sell your data. We do not use your customers' enquiry data for any purpose outside of delivering the PrintFlo service to your shop.
Your Customers' Data
PrintFlo processes enquiries sent by your customers to your inbox. This data belongs to you and your customers. We process it solely to deliver the PrintFlo service on your behalf. We do not retain customer enquiry data beyond what is necessary to operate the service, and we never use it for our own purposes.
Data Security
We take the security of your data seriously. Our protective measures include:
— Encrypted data storage and transmission.
— Access controls that restrict who can view or interact with your data within our team.
— Continuous monitoring of system activity for unusual or unauthorised access.
— Approval-first workflows, meaning nothing goes to your customers without your explicit sign-off.
Data Sharing
We do not sell your personal information or your customers' data. We may share information in limited circumstances:
— With trusted service providers who help us operate PrintFlo, bound by confidentiality agreements and limited to what is necessary to deliver the service.
— Where required by law or regulatory authority.
We will always notify you where legally permitted if we are required to share your data in circumstances beyond those described above.
Your Rights
You have the right to:
— Access the personal information we hold about your business and account.
— Request corrections to any inaccurate information.
— Request deletion of your data, subject to any legal obligations we must meet.
— Withdraw consent to how we use your data at any time.
To exercise any of these rights, contact us at the details below.
Cookies and Tracking
PrintFlo uses cookies and similar technologies on our website and platform to understand how users interact with our service and to improve performance. You can manage cookie preferences through your browser settings. We do not use tracking technologies to profile your customers.
Data Retention
We retain your account and business data for as long as you are a PrintFlo customer and for a reasonable period after your account is closed to meet legal obligations. Enquiry data processed through your inbox is retained only as long as necessary to deliver the service.
Changes to This Policy
We may update this policy from time to time. When we do, we will notify you by email and update the date at the top of this page. Continued use of PrintFlo after changes are notified constitutes acceptance of the updated policy.
11. Contact
For any questions, concerns, or requests relating to your privacy or this policy, please contact:
ID Matter AI — PrintFlo Email: alessandro@idmatter.ai Website: printflo.idmatter.ai
We aim to respond to all privacy-related enquiries within five business days.
Last Updated: May 25, 2026
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